Driven. Collaborative. Inclusive. GE Capital is justifiably proud of its corporate culture. Our new recruitment campaign is getting candidates excited about it too, striking a chord with job seekers who stand out from the norm in different ways.

Over 70% of site clicks are being made to explore job opportunities, supplying GE Capital with a steady stream of standout candidates. Building on this initial success, the campaign will soon be expanded, helping GE Capital to maintain its edge in today’s highly regulated, data-driven, globally competitive world.