GLP US
A best-in-class logistics real estate experience
What enables those insanely speedy package deliveries we all take for granted? A largely unseen and unsung industry – logistics – powered by warehouses and other strategic real estate.
Unfortunately, connecting e-commerce and distribution companies to those properties online has not exactly been a model of efficiency. Until now.
- What we did
- Competitive analysis
- UX/UI
- Site development
- SEO/SEM
Raising the bar for usability
In an industry not known for user-friendly online experiences, the site we created for GLP US set a new standard for showcasing leasable properties, with enhanced functionality that made it simpler to filter, compare and share listings.
Greater operational efficiency
The new site also helped streamline operations. For starters, it served as a central database for all salespeople to access listings, giving GLP a bigger-picture organizational asset they had lacked. In addition, clever programming gave content editors an automated, low-cost way to create custom property brochures on the fly. And the site’s bespoke property tool, designed for easy repurposing, enabled GLP offices globally to seamlessly localize content to meet their specific needs.