Who will save on health care coverage in 2014?
Tax credits may reduce the “sticker price” for many people by helping pay their insurance premiums. Here are some recent estimates…
Category: Marketing & Selling
Surprising stats on the impact of email marketing.
How are people using email in today’s fast-changing world? We’ve got some numbers that may interest you.
So many screen sizes, so little time. Better know responsive design.
Sitting in a meeting last week, a senior marketing executive turned to a colleague and said, “How would you explain this …
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Entrepreneurs come in all sizes
In Jeffrey Immelt’s letter to shareholders in GE’s latest Annual Report, he talks about how being entrepreneurial can cut through the …
Do icons belong in your mobile design?
Everyone loves icons, right? They’re cute. They save space. And they communicate effectively. Or do they? With mobile design especially, there are some …
Are your best prospects leaving home without you?
Nine months after Facebook practically wrote the book on how not to go public, it turned in better-than-expected quarterly earnings. Why …
Connecticut Health Insurance Exchange takes shape as Access Health CT.
The Connecticut Health Insurance Exchange is now Access Health CT, with a sunny, welcoming new identity that we’re pleased and privileged …
The real formula behind effective direct response marketing.
The following piece is by way of Pete Kennedy, who is managing partner of Main Street ROI and a friend of …
User experience: designing dialogue boxes.
One of most important things to keep in mind when designing the user experience is saving them time. For example, how …