REI versus Black Friday
As other stores gear up for the start of the holiday shopping frenzy, outdoor equipment retailer REI is drawing a line …
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Is every day a holiday?
Have you noticed? “Official” holidays have officially overrun our calendars. No matter how random, bizarre or mundane the topic, there’s a …
The worst business jargon of all time
Yes, we may be a little more sensitive to this topic than most. After all, simplifying the complex is what we …
RIP Flash banner ads
Et tu, Google? That must be what Adobe’s thinking these days. While its Flash technology has been fading since Steve Jobs …
The human touch makes a comeback
In a world increasingly dominated by algorithms, machine intelligence and the like, it’s easy for a humble human to feel a …
Just the facts, marketers
These days, fact-checking is old-fashioned and everything needs to be done yesterday. So is it OK for marketers and content creators to …
The secret to collaboration can be found in toast
What’s simpler than making toast? Bread in, bread out, right? Well, as it turns out, people visualize the task in many …
Innovation in the insurance industry
To consider life insurance, you have to acknowledge the possibility of your own demise – a downer, to say the least. …
What’s happening at Speakeasy?
Today’s topics: A foot magazine, a yawning ad and bicycle superhighways.
Our most controversial blog post ever
Seems our latest FieldNotes email took some readers by surprise. To make a point about the creepiness of targeted marketing that …