Women are from Venus, marketers are from Mars?
In our 37 years as a women-owned marketing and communications company, we’ve noticed that there’s sometimes a communication gap between marketers …
Tag Archives: Online Advertising
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An Oktoberfest surprise…
Our agency’s latest creation has been in development for months. It’s not a website, interactive tool or strategic marketing plan. It’s …
Beware of drawing conclusions from data
We’ve all been told, don’t jump to conclusions. Yet we all do sometimes – marketers especially. With so much data at …
How to do a great how-to in 6 seconds
You don’t have to be Mr. Fix-It or Ms. Do-It-Yourselfer to enjoy Lowe’s clever home improvement Vines. Check out a few …
Healthy social media practices: 8 do’s and don’ts
Granted, health insurance companies may never quite attain BFF status with their customers, but many in the industry are having success …
